Maximize your brand's ROI with algorithm-optimized Facebook and Instagram ads designed to stop the scroll and drive measurable conversions.
"Hi Team, I want to take a moment to sincerely thank you all for your continued dedication and hard work towards MONRI. Your consistent efforts have played a key role in making MONRI stronger, more visible, and increasingly impactful each day. A special mention to Ishita and Atul—your outstanding contributions have significantly enhanced MONRI’s reach and presence. Your proactive approach, attention to detail, and commitment to excellence have truly set a high standard for all of us. Kudos to the entire team—your work is genuinely appreciated! "
“ Prohed has played a key role in growing our e-commerce brands, Aamili and Dorabi. Their performance marketing expertise helped drive quality traffic, boost sales, and improve ROI through well-structured campaigns and smart targeting. Highly recommended for any D2C brand looking to scale effectively. ”
“We've been working with PROHED for over 4–5 years now as the digital marketing partner for KHOYA Mithai, and it's been a consistently strong partnership. Their team has helped us achieve measurable results in performance marketing and continues to deliver solid outcomes on the SEO front as well. They understand our brand well, are proactive in their approach, and always work towards tangible growth. Grateful for their support and would definitely recommend them to anyone looking for a reliable digital marketing partner”
“We’ve been working with Prohed for the past four months on our SEO, and the results have been outstanding. They helped us double our organic traffic in this short span — a clear reflection of their deep technical expertise and strategic understanding of SEO. Their team is not only highly knowledgeable but also incredibly responsive and proactive in communication. They’ve consistently gone above and beyond, making a tangible positive impact on our digital presence. Overall, it's been a seamless and result-driven experience. Highly recommended for SEO tasks! ”
“We were initially running Meta campaigns through another agency but weren’t seeing the desired results. Then we switched to Prohed, and the difference was night and day. Their team is super proactive, aggressive with performance, and truly understands fast-paced growth. They helped us scale quickly with sharp execution and real results. Highly recommended for startups and businesses looking to grow fast and efficiently! ”
“Great team that works tirelessly to deliver results for clients. We have been working with Prohed for over a year and the results have scaled well with growth for the business in line with set expectations. Wish Prohed team the best in all future endeavors.”
"The best part of working with Prohed has been that they don't operate as an external agency at all. They get into the depths of the business and look at all problems in a holistic manner."
"Team has a really good hold on app focused advertising methods which were important for our cost-effective scale-up."
"We love their holistic multi-funnel approach to e-commerce marketing that delivers growth with capital efficiency."
"The team at Prohed have been instrumental in developing our digital marketing strategies to enhance our customer acquisition performance for our programmes. The team are skilled, passionate and carry out their jobs in a professional and friendly manner. It is a pleasure to work with them."
"Pulkit's team did an outstanding job of understanding our requirements, chalking out an execution plan and giving us great ROIs for our digital ads at Akiva. What I liked the most about this team was their dedication and honest, simplified approach towards campaign execution. All the best team ProHed!"
"Prohed has felt like a true extension of our Marketing team over the last 6 months. They are responsive, collaborative and committed. I could not recommend them more highly."
"We have been working with Pulkit for over 3 months and his insights have been very sharp and focussed towards our business goals. Especially during June when we launched a big brand campaign with Kriti Sanon, Pulkit and team really stepped up to help with the media planning and overall strategy for Facebook. We look forward to a long term association."
"Working with Prohed has been a game-changer. Their profound expertise in D2C performance marketing and media buying, coupled with their ability to deliver swift, innovative solutions, makes them invaluable. Working with them feels like an extension of our own team; they are always aligned with our priorities and seamlessly integrated into our strategy. Truly a top-tier partner in our marketing efforts."
One of the most expensive mistakes we see in India is treating Facebook and Instagram as just "billboards" to get your name out there. At Prohed, we build complete funnels that guide people from being total strangers to becoming loyal customers. We use a three-stage setup: first, we grab attention with engaging video; then, we stay on their radar with testimonials and social proof to build trust; and finally, we go in with direct offers for those who are ready to buy. By keeping these stages separate, we make sure we aren’t wasting your money showing the same ad to everyone regardless of where they are in their journey.
In today’s market, the "look and feel" of your ad is the most important factor, it actually matters more than your targeting settings or your budget. We start by auditing your category to see what’s actually grabbing people’s attention. Then, we test different concepts: video vs. static, storytelling vs. direct offers, and "pain-point" vs. "benefit" messaging. We scale what works and kill what doesn't before it eats up your budget. Plus, we keep a fresh calendar to make sure your audience doesn't get "ad fatigue" from seeing the same thing too often.
If you’re still just targeting basic interests like "cricket" or "fashion," you’re leaving money on the table. We go much deeper by using your actual customer data, like your purchase history and CRM lists, to build "Lookalike" audiences. These find people who behave exactly like your best customers. We also use "Advantage+" tools with our own manual tweaks to make sure we’re reaching people who are actually in a buying mindset. This data-first approach consistently beats basic interest targeting every time.
Let’s be honest: the old way of tracking, relying on a browser pixel, is broken. Between iOS privacy updates and the death of cookies, most Indian brands are losing track of about 40% of their sales. If Meta can’t see the sale, it can’t learn how to find more buyers. We fix this by setting up the Meta Conversions API (CAPI). This sends data directly from your server to Meta, giving the algorithm the clear picture it needs. For most brands, this one technical upgrade alone can boost reported ROI by 20–35% without changing a single ad.
We’re a certified Meta Business Partner, which isn’t just a badge, it means we’ve consistently hit high performance targets for our clients. We care about the metrics that actually impact your bank account, like ROAS and cost-per-lead, not just "likes" or "reach." You get a dedicated Meta specialist who knows your industry, not a generalist who is juggling 30 different accounts at once.
Absolutely. We manage both through one system, but we treat them very differently. Instagram Reels, Stories, and the main Feed all require different types of creative. For D2C brands in India, Instagram is usually the heavy hitter, especially for fashion and lifestyle. We move your budget in real-time to whichever placement is performing best at that moment.
To give Meta’s algorithm enough data to learn, we usually recommend a starting budget of ₹30,000–₹50,000 per month. If you’re a D2C brand with a huge catalog, you might need ₹50,000–₹1,00,000 to really move the needle. For smaller service businesses, we can often start effectively at around ₹20,000 if we keep the targeting very local and specific.
We don’t view CAPI (Conversions API) as an "extra", it’s a baseline requirement. We set up server-side tracking so your sales data is accurate, regardless of what browser or phone your customer is using. We also use GA4 and UTM parameters to double-check everything, ensuring that you always know exactly where your revenue is coming from.
Boosting a post is the fastest way to waste money. It’s built for "engagement" (likes and comments), not sales. A real campaign is built around your specific business goal, like leads or purchases. It allows us to test multiple ads at once, exclude people who already bought from you, and use advanced tracking. Switching from boosts to a real campaign structure can often increase your ROI by 2 to 5 times.
We lean heavily into the Meta Commerce ecosystem. This includes Dynamic Product Ads (DPA) that automatically show people the exact products they were just looking at on your site. We build a three-layer system: one to find new shoppers, one to remind people who left items in their cart, and one to get old customers to come back and buy again. It’s all integrated with your Shopify or WooCommerce store so your catalog is always up-to-date.
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