ChatGPT Ads are sponsored placements appearing below AI-generated responses, matching the context of a user's prompt rather than a keyword. When someone asks ChatGPT for a product recommendation or category…
A Meta update refers to a versioned change to Meta's advertising API and platform infrastructure that affects how campaigns are delivered, how placements are structured, and what tools are available…
LinkedIn content is everything you publish, from a short text or video post to an entire newsletter or PDF carousel. While many marketers still view LinkedIn as primarily a B2B…
Google Search Console is Google's free tool that shows how a website performs in Google Search, covering impressions, clicks, average position, and CTR. As of July 2026, it does something…
Social commerce in India refers to selling products directly through social platforms, where discovery, consideration, and purchase happen within the same app. At PROHED, a performance marketing agency in Gurgaon,…
Meta Advantage+ AI is Meta's suite of AI-powered campaign automation tools that handles audience targeting, placement selection, creative rotation, and bid optimisation automatically. Instead of manually building audiences and selecting…
LinkedIn Ads are paid placements that allow brands to target professionals by job title, seniority, company and industry. For B2B Indian brands, that perfect targeting means LinkedIn is the only…
Social media marketing is the process of utilizing social platforms to increase brand awareness, engage consumers, and respond to tangible business results. In 2026, AI has transformed almost every aspect…
Server-side tracking is the practice of sending conversion and event data to ad platforms from your own server rather than directly from a visitor's browser. Instead of relying on a…
PROHED has secured the SEO mandate for Manav Rachna University to enhance its organic search visibility through technical SEO, content strategy, and long-term search growth across its academic ecosystem.
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